The Blog
5 Reasons Your Website Needs a Redesign Now
When was the last time your website got a spring clean? Pixels may not be physical, but websites can certainly gather digital dust. A modern, fresh, intuitive website is key to online business success. Even the faintest shadow of doubt can cause customers to bounce from…
Spotlight Sessions: Becky and Simone, Co-Founders of Lucid Juice
Today I had the absolute pleasure of interviewing two of my close friends from Brighton, who sold everything they owned to buy a camper-van and travel from London to Morocco. On the road, they found their passions and today I’m talking to them about their new company, Lucid Juice, a music and video production studio.
Ruby Is Speaking At Power Moves - From Side Hustle To Empire in 2020
On January 25th, I’m delighted to announce that I will be speaking at the Power Moves Conference at The Curtain in Shoreditch alongside some incredible businesswomen…
What Should I Have On My Website?
Your website should be a one-stop-shop for everything you are. Users should be able to hop onto your site, and understand your brand personality and exactly what you do within a half minute…
Spotlight Sessions: Mieke Kyra Founder of Lekker Creative
This month on the blog we’re interviewing Mieke, the co-founder of London-based content collective, Lekker. She’s giving us her insider secrets on SEO, why good copy is important, and what ‘Lekker’ actually means…
The Studio 77 Spotlight Sessions
I’ve found it very valuable as a business owner sitting down and talking to other business owners. With that in mind, we’re shining a spotlight on some of the fantastic small businesses that I’ve had the pleasure of meeting or working alongside…
How To Use Personas For Better Brand And Website Design
Website design isn’t just about making a website look pretty or having funky hover effects (although that is arguably a large part of it!) Much more happens beneath the surface before we even begin designing…
The Importance Of An Online Presence
Have you ever tried to pay for something at a shop which doesn’t have a card machine, and left due to not having cash? As well as leaving empty-handed, you’re left with a feeling of loss…
Why Photography Choices Can Make or Break Your Website
There is no room for visual confusion on your website. Every element must reflect who you are. If a picture speaks a thousand words, what are your images saying about you?
8 Ways To Be More Eco-Friendly This Earth Day
In light of Earth Day this week, we thought we’d do something a little different from the usual blog posts we share. Leaving aside the design tips and news, we’re talking about easy switches you can make to become more eco-friendly.
How To Keep Tabs On Your Screen Time At Work
Have you ever experienced that buzzing sensation, convinced it was your phone vibrating? Only to realise that it wasn’t. It’s what’s known as phantom vibration syndrome, and it’s one of the first…
Why Designers Should Keep Playing
We were five digital designers wearing has-mat style onesies in a five-story carpark in Soho, preparing to partake in a paint-throwing, brush flinging group art project called “Paint Cake”.
What Are Cinemagraphs?
If you are a keen follower of changes to the digital trends, you’ll know that video and motion graphics are here to stay. Recently we have seen cinemagraphs become more popular in social media and websites to engage…
Wireframes: The Design Before The Design
Before we start any website design project, we always start with wireframes and a sitemap. But what are wireframes? What's a sitemap? And why are they important in the website design process?
Five Quick Tips To Improve and Grow Your Design Skills
As designers, it’s so important to keep on developing our skill set. With the ever-changing digital landscape; new software, new technology, and new trends are always emerging, disappearing or evolving…
Why Your Logo Isn't Your Brand
The first, and most natural thing, that comes to most peoples minds when asked what brand identity is, is the logo. While your logo is indeed an integral part of your business and your brand, in the grander scale of things, it’s just the tip of the iceberg…
Five Sketch Plugins Every Designer Needs For Website Design
Sketch has been revolutionary for web design. Since it's release in 2010, the symboling features, automated responsive grids, and layer and text styles have been making web…
Our Top Four Inspiration Sites for When You Have Creative Block
Creative block. It happens to all designers, even the most established and well-practised ones. Nothing is quite like having a head full of creativity and not being able to accurately…
5 Reasons Why We Love Squarespace + Why You Need a Squarespace Designer
We share five reasons why we’re loving Squarespace at the moment and talk about why you should hire a Squarespace designer when creating your website…
Uncut Interview: Online Branding with Enterprise Nation
Last week we were interviewed by small-business experts, Enterprise Nation. We spoke briefly on their blog about ' ‘how to build an online brand that will make more sales for your business.’